L’Oreal Paris is launching a new augmented reality try-on tool for more than 300 of the brand’s different shades. Powered by Modi-Face’s facial recognition and AR product simulation technology, the tool does not require the use of a mobile app. The new feature allows customers to virtually try on beauty products online in real time.
Source : L’Oreal Launches AR Makeup Try-On Tool, No App Required 09/14/2018
