Mobile AR Strategies and Business Models Materialize

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Augmented Reality (AR) comes in various forms, such as smartphones and smart glasses. Those are further segmented into consumer and enterprise uses. But the point along that spectrum that’s gained the most traction is consumer-geared mobile AR, utilizing the smartphones we all carry.

Source : Mobile AR Strategies and Business Models Materialize (new report) — VR/AR Association – The VRARA

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