Although new avenues for both media and marketing are growing at a rapid pace, traditional media is still going strong. And that means — contrary to popular opinion — traditional advertising methods are still kicking too. Digital marketing certainly has its strengths, like its scalability and cost-effectiveness, but data shows people are growing increasingly dissatisfied with the marketing tactics being used these days. In fact, 81% of consumers say they’ve closed a browser or webpage because of a pop-up a
Source : Traditional Advertising Isn’t Dead … Yet 11/10/2017