Facebook taking on Apple with $1B programming budget of its own

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Facebook has reportedly set a $1 billion budget to spend through 2018 on programming for its recently launched Watch platform, putting the social media giant on par with Apple’s reported content plan. According to The Wall Street Journal, the amount Facebook is willing to spend on programming could change depending on how successful its Watch tab is with its users.

Source : Facebook taking on Apple with $1B programming budget of its own | FierceCable

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