Augmented, virtual and mixed: the new realities

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Augmented reality has sheltered behind the noise, bluster and smokescreen thrown up by the second coming of virtual reality. While VR has arguably underperformed in the market to date, hamstrung by high headset costs and consumer apathy, AR has been the stealth technology that has quietly crept out and opened the gate. It’s worth just pausing to check some definitions here, as there is the potential for some confusion. VR entails the projection of a wholly-generated 3D world into an immersive headset with

Source : Augmented, virtual and mixed: the new realities | Industry Trends | IBC

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