A large majority (70%) of US advertisers have shifted a portion of their TV ad budgets to programmatic online video ads in the past 12 months—and despite some market concerns, 2015 looks to be a banner year for the technology.
A large majority (70%) of US advertisers have shifted a portion of their TV ad budgets to programmatic online video ads in the past 12 months—and despite some market concerns, 2015 looks to be a banner year for the technology.
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