Machinima lève 24 millions de dollars auprès de Warner Bros.

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The two companies’ joint ventures include the upcoming animated series “Justice League: Gods and Monsters Chronicles” Machinima has entered into a $24 million financing led by Warner Bros. Entertainment with existing investors Redpoint Ventures, MK Capital, Coffin Capital and Allen DeBevoise also participating, the company announced Thursday. Machinima, the first global Many2Many programming service focused on fandom and gamer culture, recently rebranded in November to focus on its talent network and original programming capabilities. The changes included a new tagline — “Heroes Rise” — plus a new logo, network ID and website.

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