Taboola lève 117 millions de dollars auprès de Comcast

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Taboola — the recommendation platform that provides 200 billion content suggestions to 550 million users each month, and analytics to publishers and brands about what’s getting people clicking (and what is not) — is today announcing a huge funding round of $117 million on a valuation just shy of $1 billion. Taboola will use the money to turbo charge its business, CEO Adam Singolda tells me, with the three goals being platform enhancements such as personalised recommendations based on device and place; more international markets, and more acquisitions. “This round will help us go to the next level as a company,” he says simply. It comes as the Taboola — which competes with Outbrain but also potentially Google and Yahoo — remains mum on when or if it may ever go public, and potential acquisition approaches. “An IPO is not something that we rule out,” among “different options” he says. “We thought for now this was the right option.”

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