Pour la première fois, le nombre de vidéos uploadées directement sur Facebook a dépassé le nombre de partages réalisés depuis YouTube

Partager sur facebook
Partager sur twitter
Partager sur linkedin

YouTube may be the largest video site in the world, with 300 hours worth of video content uploaded every minute, but Facebook may just have the edge when it comes to video sharing. A new report suggests that Facebook users are uploading videos directly to the site, favoring the social network over YouTube embeds and links in their news feeds. Social media analysts, SocialBakers, state that, for the first time ever, user-uploaded video content has overtaken YouTube uploads, with the Facebook auto-play feature taking credit for the increase. Facebook videos posted to News Feeds have gained popularity month-on-month, mainly due to the fact that they tend to drive more engagement from users.

S'abonner à notre newsletter